Are you warm, cool or neutral? How the retro trend of “getting your colours done” made a comeback with personalised colour analysis on social media – and how your perfect colours can “spark careers, conversations and connections”.

Do you have cool or medium undertones? Does red brighten your skin or dull you down? Questions like these, that may not have crossed your mind before, are now prominent on social media, as users try to define their colour palettes. Colour analysis, once considered niche, has seen a surge in popularity, with appointments booked months in advance and apps including TikTok and Instagram flooded with tutorials on how to determine which colours suit you.

“Before I started offering online consultations, I had people fly in from around the world to see me,” says Canadian image consultant and colour analyst Carol Brailey.

Since Brailey launched her business back in 2012, and has done thousands of consultations. “It appeals to people from all walks of life,” she tells the BBC. “There’s everyone from 17-year-olds to those in their 70s – I find people are tired of gravitating towards black clothing.”

On TikTok, Brailey’s client transformations have gained millions of views, as has the hashtag #ColorAnalysis, which is often accompanied by filters allowing users to find their palette. But although this technology is new, the practice has been around for decades.

Colour analysis enjoyed a spell of popularity in the 1980s and early-90s, when “getting your colours done” meant visiting a professional colour consultant in person, and being assigned a particular set of hues – often based on a system of seasons – that suited you. Broadly speaking, spring meant bright and fresh colours, summer cool and light, autumn was burnt oranges and mossy greens, and winter was deep jewel tones. This surge in interest was largely thanks to the bestselling books Color Me Beautiful by Carole Jackson (which sold more than 13 million copies worldwide) and Color Me a Season by Bernice Kentner.

However, it was in the early-1900s that seasonal colour theory was born in the studio of Johannes Itten, a Swiss painter and art professor. Itten noticed that some of his students’ portraits looked more vibrant than others, a difference he attributed to colour. By analysing colours that “harmonised” well together, he developed the seasonal analysis tool still used today, grouping people into summer, autumn, winter or spring.

Brailey puts the modern-day revival down to how visual we have become. “Whether it’s uploading Instagram pictures, recording TikTok content, or even Zoom meetings, we have become a very visual society.”

For read the full text click here:

https://www.bbc.com/culture/article/20250303-how-to-find-the-colours-that-are-perfect-for-you

  • Other similar themes:

Do skin probiotics actually work? – https://e-dermatologie.md/do-skin-probiotics-actually-work/

Body positivity takes backseat as fashion houses pick skinnier models – https://e-dermatologie.md/body-positivity-takes-backseat-as-fashion-houses-pick-skinnier-models/

How do weight loss drugs like Mounjaro and Wegovy work? – https://e-dermatologie.md/how-do-weight-loss-drugs-like-mounjaro-and-wegovy-work/

How Emily in Paris is tackling sexual harassment in fashion – https://e-dermatologie.md/how-emily-in-paris-is-tackling-sexual-harassment-in-fashion/

Naomi Campbell and the black models who changed the face of fashion – https://e-dermatologie.md/naomi-campbell-and-the-black-models-who-changed-the-face-of-fashion/

Inside looksmaxxing, the extreme cosmetic social media trend – https://e-dermatologie.md/inside-looksmaxxing-the-extreme-cosmetic-social-media-trend/

‘Sephora kids’ and the booming business of beauty products for children – https://e-dermatologie.md/sephora-kids-and-the-booming-business-of-beauty-products-for-children/

Fashion 2024: Knitwear, ribbons and other trends for the year ahead – https://e-dermatologie.md/fashion-2024-knitwear-ribbons-and-other-trends-for-the-year-ahead/

Ariana Grande says she used lip filler and Botox to ‘hide’ – https://e-dermatologie.md/ariana-grande-says-she-used-lip-filler-and-botox-to-hide/

How the Barbour became the ultimate British symbol – https://e-dermatologie.md/how-the-barbour-became-the-ultimate-british-symbol/

The revival of ancient beauty rituals – https://e-dermatologie.md/the-revival-of-ancient-beauty-rituals/

The 10 most iconic jewels through history – https://e-dermatologie.md/the-10-most-iconic-jewels-through-history/

The secret Victorian language that’s back in fashion – https://e-dermatologie.md/the-secret-victorian-language-thats-back-in-fashion/

12 unforgettable style moments of 2022 – https://e-dermatologie.md/12-unforgettable-style-moments-of-2022/

The YouTuber making millions from true crime and make-up – https://e-dermatologie.md/the-youtuber-making-millions-from-true-crime-and-make-up/

Linda Evangelista back on Vogue cover after being ‘deformed’ by procedure – https://e-dermatologie.md/linda-evangelista-back-on-vogue-cover-after-being-deformed-by-procedure/

Non-surgical beauty treatments: Undercover on a facelift training course – https://e-dermatologie.md/non-surgical-beauty-treatments-undercover-on-a-facelift-training-course/

Women wear less make-up since the pandemic – https://e-dermatologie.md/women-wear-less-make-up-since-the-pandemic/

The myth of universal beauty – https://e-dermatologie.md/the-myth-of-universal-beauty/

K-beauty: The rise of Korean make-up in the West – https://e-dermatologie.md/k-beauty-the-rise-of-korean-make-up-in-the-west/

Why ‘quirky’ people are attractive – https://e-dermatologie.md/why-quirky-people-are-attractive/

Beauty industry bullying: ‘I saw strong women cry at their desks’ – https://e-dermatologie.md/beauty-industry-bullying-i-saw-strong-women-cry-at-their-desks/

My beautician saved my life from deadly skin cancer – https://e-dermatologie.md/my-beautician-saved-my-life-from-deadly-skin-cancer/

Why do women appear to bear the brunt of ageism at work? – https://e-dermatologie.md/why-do-women-appear-to-bear-the-brunt-of-ageism-at-work/

Why some people like wearing masks – https://e-dermatologie.md/why-some-people-like-wearing-masks/

Beauty professionals hope for prettier picture in 2021 – https://e-dermatologie.md/beauty-professionals-hope-for-prettier-picture-in-2021/

Five tech trends shaping the beauty industry – https://e-dermatologie.md/five-tech-trends-shaping-the-beauty-industry-2/

Taiwan’s 2,000 year-old knife massage – https://e-dermatologie.md/taiwans-2000-year-old-knife-massage/

How a teenager had 30 cosmetic procedures without showing ID? – https://e-dermatologie.md/how-a-teenager-had-30-cosmetic-procedures-without-showing-id/

Social media pressure is linked to cosmetic procedure boom – https://e-dermatologie.md/social-media-pressure-is-linked-to-cosmetic-procedure-boom/

Fashion lookahead: Seven major looks for 2020 – https://e-dermatologie.md/fashion-lookahead-seven-major-looks-for-2020/

The peculiar bathroom habits of Westerners – https://e-dermatologie.md/the-peculiar-bathroom-habits-of-westerners/

The benefits of going bald – https://e-dermatologie.md/the-benefits-of-going-bald/

Five tech trends shaping the beauty industry – https://e-dermatologie.md/five-tech-trends-shaping-the-beauty-industry/

How much water should you drink a day? – https://e-dermatologie.md/how-much-water-should-you-drink-a-day/

Why do women live longer than men? – https://e-dermatologie.md/why-do-women-live-longer-than-men/

Skinny genes the ‘secret to staying slim’ – https://e-dermatologie.md/skinny-genes-the-secret-to-staying-slim/

Why you don’t really have a ‘type’ – https://e-dermatologie.md/why-you-dont-really-have-a-type/

Can social networks help you lose weight? – https://e-dermatologie.md/can-social-networks-help-you-lose-weight/

Low-calorie shakes and soup diets ‘recommended for obese’ – https://e-dermatologie.md/low-calorie-shakes-and-soup-diets-recommended-for-obese/

Probiotics labelled ‘quite useless’ – https://e-dermatologie.md/probiotics-labelled-quite-useless/

The reasons why women’s voices are deeper today – https://e-dermatologie.md/the-reasons-why-womens-voices-are-deeper-today/

The people who cannot smile – https://e-dermatologie.md/the-people-who-cannot-smile/

Potential new cure found for baldness – https://e-dermatologie.md/potential-new-cure-found-for-baldness/

Five things you might be surprised affect weight – https://e-dermatologie.md/five-things-you-might-be-surprised-affect-weight/

What is the ‘ideal’ female body shape? – https://e-dermatologie.md/what-is-the-ideal-female-body-shape/

Is the taboo around male make-up disappearing? – https://e-dermatologie.md/is-the-taboo-around-male-make-up-disappearing/

These are the six biggest fashion looks for 2018 – https://e-dermatologie.md/these-are-the-six-biggest-fashion-looks-for-2018/

Is this what real beauty looks like? – https://e-dermatologie.md/is-this-what-real-beauty-looks-like/

The secret to a long and healthy life? Eat less – https://e-dermatologie.md/the-secret-to-a-long-and-healthy-life-eat-less/

Why vitamin pills don’t work, and may be bad for you – https://e-dermatologie.md/why-vitamin-pills-dont-work-and-may-be-bad-for-you/

distribuie